Reflective reports Essay Example | Topics and Well Written Essays - 3500 words

Reflective reports - Essay Example Since that time, I learnt to improve my communication skills through several means. In most of the cases however, my learning in communication happened on the job. This means that different work situations presented different ways in which I had to approach communication. For example there was one time when a 46-year-old female was transported in her bed to the Minor Injury Unit at Western General Hospital in Edinburgh, as the physician requested a lumbar spine X-ray for her after she fell down the stairs. The radiographer and I had difficulty communicating with the patient because she has aphasia, which is defined as a loss of language function and which is a result of injury to the language centres in the brain (Ehrlich and Coakes 2013). Before I started positioning the patient for the lumbar spine X-ray procedure, I asked the nurse who accompanied her about the way that she communicated with the patient. The nurse revealed that the patient was able to read and write and so she wrote what she wanted to say to the patient on a piece of paper and gave it to her so she could read it. Based on this, I brought a piece of paper with me and wrote down what would happen during the procedure as well as some instructions for the patient. I then gave her the piece of paper so she could read what I wrote. The patient read what I gave her and she wrote that she understood what I was trying to tell her and she felt more comfortable after having received this written explanation. As a result of this communication, we successfully carried out the examination. Alder and Carlton (2010) and Watkins (2001) note that good communication and compassionate care also have a great impact on the practitioner. In radiography, good communication with the patient helps him/her understand what the radiographer is expecting from him/her during the procedure, which will

IMG Article Example | Topics and Well Written Essays - 500 words - 1

IMG - Article Example Signing deals with various celebrity athletes like Tiger woods among others and significant expansion in terms of the firm’s structure and function explains its economy of scale. It is worth to note that IMG is currently facing challenges of its already large scale of operation in regard to its emerging competitors. The company is evidently out of control as it grapples with management challenges. This can be seen from mass exit of employees, signed athletes and the rising criticism on the issue of conflict of interest. The facts presented in this case study shows that IMG grew exponentially due to its initial competitive advantage but later ran out of managerial techniques as far as sustainable and maintenance of value creation activities are concerned (Hitt,et al. 67-9). The emergence of market dynamics with increasing competing firms that have embraced technology and strategic pricing policy is putting the IMG under significant threat of failure hence the relevance of the company â€Å"out of control†. In the contemporary turbulent market, it is advisable that McCormack or his successors need to boost the size and diversity of IMG’s portfolio of businesses. This is in line with the changing market conditions in which diversification would help it cushion losses from one aspect of their portfolio. For it to manage competitive strength in the market, it only needs to reorganize its management techniques that should be coupled with a shift towards global standard in order to survive among the several new entrants in the industry. One approach of strategic management that would revive IMG is to blend outsourcing of skilled personnel with its own employees. This would provide hybrid technique that would serve to help it deliver quality services to its diverse clients. This implies that IMG would do a better job for its clients if it contracted with